Live on the phone — from catalog complexity to sales confidence
Discuss your ideaExamples from practice
Challenge: With complex product ranges, advisors can no longer memorize every variant, dependency and alternative — gaps show up mid-call.
Solution: The agent listens along on the call, accesses the full assortment including rules and dependencies (e.g. directly from PIM/DAM) and suggests matching combinations in real time.
Value: Confident guidance at catalog depth — the human stays in the conversation, AI supplies the product expertise.
Challenge: Critical hints live not only in PIM but scattered across unstructured supplier files on SharePoint or in email.
Solution: The agent connects structured product and master data with unstructured sources and summarizes answers for the ongoing conversation.
Value: More complete recommendations without media breaks — even when the answer is not in the standard catalog.
Challenge: Customers ask for configurations that are not listed but could be organized — advisors often spot the opportunity too late.
Solution: The co-pilot checks feasibility across rules and sources and drafts a concrete proposal the advisor can use immediately on the call.
Value: Advisory becomes a sales-star moment: individual solutions beyond the catalog that remain deliverable.
